I titled my first blog here for this semester’s independent research on the commercial aviation industry “the stories behind the metal birds.” The past few months were a blink. Now, at the end of May, I am sitting in front of my laptop composing my last blog entry. But before I revisit the “stories” I have looked over the course of my work, I want to first share a story about how I personally came to be fascinated by the airline industry.
Afternoon view of the Hollywood Hills (picture taken by myself in January 2017)
We live in a digital age that relies on social media for business and social outreach. The internet has allowed for a regular conglomeration of millions of people per day on the same platform connecting and engaging with friends, advertisements, businesses, and public figures alike. For anyone creating a nonprofit, business, or awareness campaign, Facebook is a key tool that should be utilized to the fullest. Here are my top tips and tricks for using Facebook’s various features to the fullest. These tips will allow you to increase engagement and reach more people.Continue reading →
It’s been a long time since my last post…Good to be back here to talk about commercial aviation. I have previously mentioned, in my first blog, that different airlines can be seen as distinct agents that represent the cultures of their home countries. I made this point totally out of my observations. When I boarded my first few flights almost a decade ago, I started to notice different seat decorations of different carriers. It was not until later years that I figured out some meaning out of these ostensible differences. For example, hidden behind the cloud-shaped figures imprinted on seats of Air China is the oriental philosophy that promises happiness and tranquility; ANA’s signature boarding music Another Sky brings a taste of traditional Japanese music, ongaku, to its passengers. Yet as I think about the subject deeper, I have found out that the footprint of an airline’s culture extends far beyond explicit manifestations of national symbols. As you will see in the three case studies below, both the indigenous, regional culture and the internal corporate atmosphere have huge impacts on almost every dimension of an airline’s operation and the product it delivers. The cumulation of every little cultural detail, in turn, shapes the identity of airlines and helps them differentiate from their competitors.
ANA Onboard Japanese Meal Selection from Tokyo Narita to Shanghai (Picture taken by myself) Continue reading →
In my final weeks of my independent research project I am now in the process of analyzing the data I’ve collected.The data collection was a long and tiring one, but I’m finally able to say it’s over. Continue reading →
I hope you aren’t counting on another computer science blog this week; because this won’t be one. I’m here to talk about totally unrelated things and AMC’s Halt and Catch Fire. I promise you, at least I hope, it will makes sense.
I need to be honest here and say that this week’s study in business financial plan has been unexpectedly hard, but also eye-opening and rewarding. I have run my sneaker business with Roger and taken Economy class so I did speculate that I would have a relatively easy path through my journey in the business financial world. Apparently, the courses I took online proved me wrong, and here is how they did it: Continue reading →
As I warned in some of my earlier blog posts, many of my future writing will become increasingly mundane, as my build process shifts away from trial and error to pure production. Despite this, I had an opportunity to be constructive in a different way this week and give back to my peers. Continue reading →