Author Archives: kcmill12

The Importance of Press – KC

On October 2nd 2017 a Q&A about the work I’ve been doing was posed on Vice News. It was later added to their national snapchat story. It’s hard to say how many people saw the article but this was national coverage which means a TON of people saw it all across the country and perhaps the world.

Let’s look at the numbers we do have:

We can use Facebook’s article tracking feature to see how many times it was simply shared on the popular social media site. In the past two weeks it has been shared by nearly 2,000 people and popular pages.

Screenshot at Oct 15 19-54-20.png

I don’t have any way to quantify any other post-based social media websites like twitter, but this gives an audience rage on one.

We can however extract a few numbers from Snapchat’s stories. Vice News is one of the most popular snapchat stories, and while the app does not release official viewership counts, NBC released their own count earlier this year.

Read more: Quakerism’s Influence on my Activism – KC

According to Variety, the multi-media giant garnered a whopping 29 million views in the first month of starting their new snapchat story. While this number is probably inflated because of first month promotion, it allows us to see the amount of people who are tuning into a specific story – a new one at that.

It is safe to say that over a hundred thousand people saw the story on Vice. We don’t have any way of quantifying the number of people who then chose to read the article, but they were all able to see this video:

 

So why do these numbers matter? It’s simple, good press is one of the most crucial parts of any organization or movement. Over the past two weeks since my article dropped, my mailbox has been flooded with new people wanting to get involved. Leading activist in my field have begun reaching out to partner.

Read more: Timing is an Art Form – KC

I’m really excited about working with these people and continuing to build my organization. To those trying to build something new, I suggest you start working on news coverage. Reach out to local reporters or people who frequently write about related topics. Start sending press-releases when new things happen inside your organization.

These kinds of articles will help propel your message and build a wider audience.

Quakerism’s Influence on my Activism – KC

My interview  about Keystone Coalition for Advancing Sex Education was just published in Vice News’ Broadly section today titled “This Teen is Paving the Way for LGBTQ Inclusive Sex Ed in Schools”. The following post is a follow-up on the interview, which you can read here.

One of the questions I was asked for my Q&A was “Westtown is a Quaker school. Were you raised Quaker? If so, how has that influenced your path regarding Keystone CASE (if at all)? If not, how has your Quaker schooling influenced your path in any way (if at all)?” Continue reading

Timing is an Art Form – KC

I’ve reached the point in the development of my organization where great things are happening each week. In the beginning, I’d see a stroke of good luck maybe once a month. And it wouldn’t really matter if I ran to Facebook and announced the news or posted here for the community to see. Now, I find myself having to play closer attention to the release of information. Continue reading

Semester Goals – KC

Last semester I was able to reach a large majority of my goals. This year, the Independent Seminar is not built into my schedule. I added it on top of 6 other courses because of my dedication to advancing sex education in this country. I’ll be the first to admit, I’m tight with time, but still have a long list of goals. This semester I’m focusing on financial planning, team expansion, and event planning. Continue reading

Back on Track – KC

For many students, the summer is a time primarily to relax and binge watch the latest Netflix shows. Don’t get me wrong, I did do my fair share of relaxing in St. Croix and plowing through episodes of Shameless. But most of my time was spent working. Both on my nonprofit and full-time job at Jaco Taco. Continue reading

My Last Blog Post this Semester – KC

This is the last blog post of the semester. I’ve learned so much and accomplished a ton throughout the semester while studying sex education and legislation.

What I’ve Accomplished/Completed:

  • Three academically written expose analyses of sex education and the state of education in Pennsylvania (awaiting publishing).
  • A step-by-step beginners guide to writing legislation.
  • A successful fundraiser that pulled in nearly $3000.00.
  • Draft of The Pennsylvania Healthy Youth Act 2017.
  • Draft of the bylaws for my organization.
  • Logo and design selection.
  • Purchased and registered my fictitious name.
  • Started web design.
  • Numerous blog posts.
  • A successful Facebook page.
Read More: Clean Up Work – KC

Topics I’ve learned about:

  • Financing and budgeting
  • Organizational infrastructure
  • Legislative history
  • Political Science
  • Advertising and Marketing
  • Healthcare Policy
  • Sexual Health

This is the most exciting and interdisciplinary project I’ve ever worked on. I’m excited to continue developing my 501(c)4 organization over the summer & next semester, and get it ready for the January 17th, 2018 launch.

Read More: Boost Your Business or Nonprofit With These Facebook Tips!

 

Clean Up Work – KC

This week has been a lot of tedious work. I have been editing my first draft of the Pennsylvania Healthy Youth Act 2017, fixing my citations, and adding to my annotated bibliography. I touched base with the lawyer who is helping me fill out the paperwork for incorporation and finally have a reliable graphic designer. Hopefully by mid-may the design aspect, including the logo and coloring, of Keystone CASE will be complete. Another goal of mine is to have all the filing paperwork complete by the end of the year. Continue reading

Sneak Peak: Pennsylvania Healthy Youth Act 2017 – KC

Below is a sneak peak of the very first rough draft of the Pennsylvania Healthy Youth Act.


Amending the Public School Code of March, 10th 1949 (P.L. 30, No.14), entitled an act “relating to the public school system, including certain provisions applicable as well to private and parochial schools; amending, revising, consolidating and changing the laws relating thereto.” Continue reading

Progress Update on Keystone CASE – KC

At this point in my Independent Project, I’ve started to draft my actual piece of legislation titled “The Pennsylvania Healthy Youth Act” amending the PA Code of Schools of 1949, an antiquated piece of legislation that needs sex education updates. I’ve learned how to fundraise, network, market my brand, engage on social media, access scientific research primary sources, and more. I’ve also obtained the fictitious name through the state of Pennsylvania. In addition, I’ve been doing work updating my annotated bibliography with the help of Teacher Betsy and T Victoria, our amazing librarians. Continue reading

Boost Your Business or Nonprofit With These Facebook Tips!

We live in a digital age that relies on social media for business and social outreach. The internet has allowed for a regular conglomeration of millions of people per day on the same platform connecting and engaging with friends, advertisements, businesses, and public figures alike. For anyone creating a nonprofit, business, or awareness campaign, Facebook is a key tool that should be utilized to the fullest. Here are my top tips and tricks for using Facebook’s various features to the fullest. These tips will allow you to increase engagement and reach more people. Continue reading